Inaugurated on Thursday 2 March 2023. The project aims to encourage tourists to discover the Agafay desert on the outskirts of Marrakech, while preserving the beauty of nature through the use of clean, carbon-free electric bikes.

Led by two Swiss investors living in Morocco and with a strong connection to Marrakech and the region, this exciting project offers exploratory rides through Agafay’s breathtaking desert landscapes, as well as challenging bike rides to the majestic Atlas Mountains using top-quality Swiss ‘Flyer’ electric bikes.